Ella Kate Jewelry values your trust. This Privacy Policy explains what information we may collect when you visit our website, use our ring calculator, contact us, schedule a consultation, join our email list, place an order, or otherwise interact with Ella Kate Jewelry. It also explains how we may use and share that information and the choices available to you.
By using our website or providing information to us, you acknowledge the practices described in this Privacy Policy.
1. Information We Collect
Depending on the services and tools in use, we may collect information you voluntarily provide to us, such as:
- First and last name
- Email address
- Phone number
- Shipping address
- Billing-related information
- Ring size
- Ring and jewelry preferences
- Metal selections
- Diamond or stone preferences
- Custom design selections
- Ring calculator information
- Inspiration images
- Engraving requests
- Special requests
- Consultation information
- Messages and correspondence
- Order information
- Warranty, repair, resizing, or support information
- Marketing preferences
Our website may also automatically receive technical information, again depending on the services and tools in use, such as:
- IP address
- Browser type
- Device type
- Operating system
- Referring pages
- Pages viewed
- Approximate location derived from technical information
- Dates and times of visits
- Interactions with the website
- Cookie or similar identifier information
Not every item listed above is collected in every situation. What we receive depends on how you interact with us and which services are involved.
2. How We Collect Information
Directly from you
We collect information you share with us when you:
- Complete the ring calculator
- Send an inquiry
- Contact Ella Kate Jewelry
- Schedule a consultation
- Join the email list
- Place an order
- Submit inspiration images or design references
- Request support, resizing, cleaning, repair, or warranty service
Automatically
Some information may be collected automatically through cookies, analytics, website logs, and similar technologies as you browse the site.
Through service providers
We may also receive information from providers that help us operate the business, including services involved in ecommerce, payment processing, financing, scheduling, email, shipping, analytics, and website or database functionality. We do not receive everything those providers may collect — generally we receive only what is shared with us to complete and manage your request, order, or communication.
3. How We Use Your Information
We may use information to:
- Provide ring estimates
- Review custom designs
- Respond to inquiries
- Communicate with prospective customers
- Schedule consultations
- Create CAD and final renderings and produce custom pieces
- Process and fulfill orders
- Arrange shipping
- Provide customer service
- Manage repairs, resizing, cleaning, and warranty service
- Maintain customer and order records
- Improve the website and ring calculator
- Troubleshoot technical issues
- Prevent fraud or misuse
- Comply with legal obligations
- Send marketing communications when appropriate
- Understand how customers interact with the website
- Operate and improve the business
4. Ring Calculator + Inquiry Information
When you use the Ella Kate ring calculator, we may store the design selections and contact information you submit so we can provide an estimate, review the design, follow up with questions, and continue the custom-ring process if you choose to move forward.
This information can include:
- Diamond or stone selections
- Metal selections
- Setting details
- Ring size
- Engraving requests
- Special requests
- Inspiration images
- Estimated price
- Contact information
Using the calculator does not obligate you to place an order, and an estimate is not a final or binding quote.
5. Orders, Payments + Financing
Payments and financing may be processed by third-party providers rather than directly by Ella Kate Jewelry. These providers may collect payment, financial, identity, credit, or other information necessary to process a transaction or financing application. Information submitted directly to those providers is subject to their own privacy policies and terms.
Depending on the transaction, these providers may include:
- Shopify (ecommerce and checkout)
- Klarna
- Affirm
- Payment processors or other checkout providers
Ella Kate Jewelry may receive limited information about the transaction, payment status, financing status, order, or customer that is necessary to complete and manage the purchase.
Ella Kate Jewelry does not make financing approval decisions and does not operate an internal financing program. Approval, terms, and servicing of any financing are handled by the financing provider.
6. Uploaded Images + Customer-Provided Content
Customers may voluntarily provide inspiration images, screenshots, design references, engraving ideas, messages, photos, or other files.
If you upload or send content to Ella Kate Jewelry, we may use that content as reasonably necessary to understand your request, create or modify your jewelry, communicate with you, maintain project records, or provide service.
Customer-submitted photographs that include identifiable people are not treated as automatically authorized for public marketing use solely because they were submitted to us. We may request separate permission before using those images publicly.
Please only send content you have the right to share with us.
7. Product Photography + Completed Jewelry
Ella Kate Jewelry may photograph or record jewelry and custom pieces that we design, create, repair, resize, or otherwise handle while the jewelry is in our possession. This may include photographs or video taken before shipment or delivery to the customer.
Unless otherwise agreed in writing, Ella Kate Jewelry may use photographs or video we create of the jewelry itself for our website, portfolio, social media, advertising, marketing, educational content, promotional materials, press, and other business purposes. This may include custom or one-of-a-kind jewelry designs.
No additional compensation is owed for Ella Kate Jewelry's use of photographs or video that Ella Kate Jewelry creates of the jewelry itself.
We will not intentionally publish a customer's name, contact information, or other directly identifying personal information alongside product photography unless the customer has separately authorized us to do so.
If a piece contains names, personal dates, coordinates, or other details that may identify or reveal private information about a customer, we may crop, obscure, avoid highlighting, or otherwise handle those details appropriately when using product photography publicly.
This section applies specifically to photography and video that Ella Kate Jewelry creates, or has created for Ella Kate Jewelry, while the jewelry is in our possession. It does not apply to photographs created by a customer or by another photographer, which remain subject to that person's rights and to any separate permission we request.
9. Marketing Communications
If you join the Ella Kate Jewelry email list or otherwise consent to receive marketing communications, we may send you product launches, Diamond Drop updates, promotions, educational content, inspiration, or other Ella Kate news.
You can unsubscribe from marketing emails at any time using the unsubscribe link included in those emails.
Unsubscribing from marketing communications does not necessarily prevent us from sending transactional or relationship communications related to an order, consultation, active custom project, warranty request, repair, shipping update, or customer-service matter.
11. Third-Party Services
Some parts of the Ella Kate experience are provided through independent third-party services, such as ecommerce checkout, payment processing, financing, scheduling, shipping, or other integrations.
Those providers may have their own privacy policies and terms that govern information you provide directly to them. We encourage you to review those policies when using their services. Ella Kate Jewelry does not control how independent providers handle information they collect directly.
12. Data Retention
We retain information for as long as reasonably necessary for the purposes described in this policy, including providing services, managing orders and custom projects, maintaining business and transaction records, providing warranty or customer support, complying with legal obligations, resolving disputes, and protecting our business.
Retention periods may vary depending on the type of information and the reason it was collected. Information may also remain in backups or archived systems for a period of time.
13. Data Security
We use reasonable administrative, technical, and organizational measures designed to protect the information we maintain. However, no website, database, or internet transmission can be guaranteed completely secure.
14. Your Privacy Rights + Choices
Depending on where you live and the laws that apply, you may have rights regarding your personal information, which may include requesting access, correction, deletion, or a copy of certain information, or objecting to or opting out of certain uses.
You may contact us at hello@ellakatejewelry.com to make a privacy-related request. We may need to verify your identity before completing certain requests, and some information may need to be retained where permitted or required by law.
You may unsubscribe from marketing emails at any time.
15. Children's Privacy
Our website and services are intended for a general audience and are not directed to children under 13. We do not knowingly collect personal information online from children under 13. If we learn that we have collected personal information from a child under 13 in circumstances where we should not have done so, we will take reasonable steps to delete it.
If you believe a child has provided personal information to us, please contact us.
16. Business Transfers
If Ella Kate Jewelry is involved in a merger, acquisition, financing, reorganization, sale of assets, transfer of ownership, or similar business transaction, information may be transferred as part of that transaction, subject to applicable law.
17. Third-Party Links
Our website may contain links to third-party websites or services. Ella Kate Jewelry is not responsible for the privacy practices of websites or services we do not control. We encourage you to review their privacy policies before providing information.
18. Changes to This Privacy Policy
We may update this Privacy Policy from time to time as our business, website, technology, or legal obligations change. When we make changes, we will post the updated version on this page and revise the “Last updated” date.
19. Contact Us
If you have questions about this Privacy Policy, how we handle information, or a privacy-related request, contact us at: